Sunday, April 15, 2012

Chateau Latour Exits Decades-Old 'En Primeur' System

Chateau Latour. Wikipedia

Good News For Wine Buyers As Chateau Latour Exits Decades-Old 'En Primeur' System -- The Telegraph

For decades fine wine lovers have spent thousands of pounds buying wine before it has been bottled in the hope that they will one day own a classic vintage, only to be disappointed.

However in a move that will take the gamble out of buying expensive wine, feted Bordeaux wine producer Chateau Latour has said it will stop selling its wine en primeur – while it is still in the barrel.

Wine traders – or negociants – in France usually buy top wine long before it has been bottled and sell it on at high prices if the wine is expected to be high quality.

Read more ....

My Comment:
Kudos to Chateau Latour .... it's about time.

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