Monday, March 12, 2012

Selling Luxury Wine By The Glass

Photo: Wines in the $20-plus category were the fasting growing segment in 2011. One online retailer has begun selling high-end wine by the glass directly to consumers. Source: www.tastingroom.com

Luxury Wine By The Glass — Coming To A Mailbox Near You -- CNBC

Thirsty for Napa Valley’s best without the high price tag? You’re in luck.

The online wine retailer TastingRoom.com now offers a solution for wine connoisseurs who wish to indulge in high-end wine by the glass at home.

"Consumers want to enjoy quality wine without necessarily opening an entire bottle," said the company's CEO Tim Bucher. "Our innovative product allows consumers to drink luxury and premium wines exactly how they want, when they want, wherever they want."

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